Join #TeamAUSAM at our upcoming June 21st meetup to hear from modern-day Trojan horse brands who are doing things differently to disrupt their market’s norm. Speakers will share how they're paving the way for a new type of marketing strategy and why it's so important.
This meetup will dive into the core strategic thought behind being a challenger brand, as well as the intrinsic human connection that often differentiates this brand marketing approach.
- Josh Rubin, Founder, Media ATX
- Heidi Childers, Director of Marketing, CHIVE TV
- David Fossas, Director of Brand, WP Engine
- Ian Karnell, GM EVP, Phunware, Inc.
- Alex Andrawes, CEO, Personal Wine
Everyone and your Grandma uses Facebook, but teenagers today spend more time on Snapchat and Instagram. Let's learn directly from Gen Z on how they use social media, tips for Snapping success and what they see upcoming. This panel will discuss the how-tos of the latest filters and what teens think of advertisements and influencers of their generation. AUSAM is excited to present a panel of five teenagers to help us understand how the next generation of consumers is communicating with the world around them.
We look forward to seeding you on April 5th from 6-8pm at Twyla in downtown Austin. This is sure to be a great discussion, so be sure to grab a ticket – because they always sell out and space is limited!